1
2
3
4
5
6
7
8
9
10
Lots of people are still banking the old school ways: queuing up for the teller, waiting on the phone for what seems like forever whilst being enduring the excruciating hold music. PNC’s Virtual Wallet app is centered around modern banking, making everything available in one simple app. We’ve stepped away from the trends and tech of the past, why not change the way you bank?
Integrated campaign for broadcast, digital (OLV), and social (IG, FB, and Pinterest). I oversaw production and post-production of all still and motion assets.
Client: PNC Bank
Agency: Deutsch NY
Chief Creative Officer: Dan Kelleher
Executive Creative Director: Jeff Vinick
Executive Creative Director: Joanne Scannello
Associate Creative Director: Art Boonklan
Associate Creative Director: Jeff Good
EVP, Head of Integrated Production: Joe Calabrese
SVP, Head of Art & Print Production: Sarah Manna
Integrated Producer: Marieme Sall
EVP, Group Account Director: Barbara Chandler
VP, Account Director: Derek Magesis
Photographer/Director: Dan Saelinger
Agency: Apostrophe Reps
Production Company: Apostrophe Productions
Producer: Ahmer Khan
Post-Production: Steelhead
Executive Producer: Jeff Morgan
Producer: Zack Herpy
Editor: Cohan Andersen
Assistant Editors: John Kowalchuk, Tony Scharko
Animator: Rob Bischoff
Color Correction (TV): The Mill
Head of Color: Rochelle Brown
Colorist: Nick Metcalf
CGI: DCOY Studios
Retouching (stills): Deutsch NY
Retouching: Chelsea Paterson